New

A/B Testing is live on Advanced & Enterprise plans.

Start your free trial. Grow on your terms.

14-day free trial on every plan. No credit card required.

Growing stores

Starter
$19/month

14-day free trial, no credit card

For merchants who want smart sorting without complexity.

Start 14-Day Free Trial
7 one-click AI strategies, ready to go
40+ signals: revenue, margin, CTR & more
Sold-out products pushed to bottom
Boost new arrivals automatically
Pin hero products to fixed positions
Up to 5 collections, sorted daily
Behavioral pixel + 30-day analytics
Most Popular

Scaling fast

Advanced
$69/month

14-day free trial, no credit card

For growing merchants who need more power and A/B testing.

Start 14-Day Free Trial
All in Starter, plus:
20 collections, up to 4× sorts per day
A/B testing — auto-apply the winner
Sort by review score (Loox, Yotpo & more)
Tag rules — boost or bury by product tag
Behavioral pixel + 60-day analytics

High-volume

Enterprise
$199/month

14-day free trial, no credit card

For high-volume stores that need maximum control.

Start 14-Day Free Trial
All in Advanced, plus:
Hourly sorting, up to 200 collections
100,000 products per collection
Custom weighted sorting rules
Behavioral pixel + 90-day analytics
Priority support

The average Advanced merchant recovers their $69/month in the first 48 hours. Everything after that is profit.

All plans include a 14-day free trial. Cancel anytime, no questions asked. Always a flat fee. No order-based pricing surprises.

Full comparison

FeatureStarterAdvancedEnterprise
Collections520200
Auto-sort scheduleDaily4× per dayHourly
AI sorting strategies7 presets7 presets7 presets + custom
Sort signals40+ signals40+ signals40+ signals + custom weights
Review score sorting
A/B testing
Tag-based push rules
Segments
Max products per collectionStandardStandard100,000
Analytics window30 days60 days90 days
SupportEmailPriority email + chatPriority support
Free trial14 days14 days14 days

Frequently asked questions

Still have questions? Email us and we're happy to help.

SortLab connects to your Shopify store via the official API and reads live signals every hour: current stock levels, margins, sales velocity, and seasonal trends. Unlike Shopify's default sort (which uses all-time history), SortLab reflects what's actually selling right now. Sold-out items automatically drop; high-margin trending products rise. No code, no manual work.
No. SortLab only changes the order products appear in your collections via the Shopify API. It doesn't inject any JavaScript, modify your theme, or touch your storefront in any way. Your store's page speed and performance are completely unaffected.
Yes! Every plan includes a 14-day free trial with no credit card required. You get full access to all features so you can see the revenue impact before committing.
Absolutely not. SortLab is a fully no-code app. You install it from the Shopify App Store, click through the setup, and it handles everything else automatically. No theme modifications, no scripts, nothing.
SortLab uses your Shopify order history (revenue, units sold), product metadata (tags, type, vendor, price, inventory), and storefront analytics. No customer PII is ever accessed or stored. SortLab is GDPR-compliant and stores only aggregated performance data.
It depends on your plan: Starter sorts daily, Advanced sorts 4× per day, and Enterprise sorts every hour. You can also trigger a manual sort at any time on all plans.
Yes. You can pause any collection at any time, and you can manually sort to restore any order you like. You're always in control; SortLab just automates the optimization.
Yes. SortLab works at the collection level via the Shopify API and is completely theme-agnostic. It doesn't matter whether you use Dawn, a custom theme, or any third-party theme builder.
Yes. On all paid plans you can pin products to fixed positions or exclude products from automated sorting. Tag-based push rules — always push up or push down products with a specific tag — are available on Advanced and Enterprise.
Your collections revert to their previous Shopify sort order. No data is lost.

Shopify stores are already growing with SortLab. Yours could be next.

Join Shopify stores already using SortLab to grow their collection revenue automatically.

Cancel anytime
Works with every Shopify theme